Extremely Disturbing

“Extremely disturbing” said my internal voice after reviewing the recently released study, “Underdeveloped – A National Study of Challenges Facing nonprofit Fundraising” by the Evelyn & Walter HAAS Jr. Fund and CompassPoint Nonprofit Services. 

Click Here to access the report.

Per the report, the study “reveals that many nonprofit organizations are stuck in a vicious cycle that threatens their ability to raise the resources they need to succeed.”

The study illustrates that Development Director turnover is not only high, but the qualified talent pool is insufficient to meet the demands of specific nonprofits. It also indicates that Development Directors lack the skills necessary (according to the Executive Directors) to do their jobs and that the smaller nonprofits loose out to the larger nonprofits in the competition for more seasoned development professionals.

I have a deep commitment to advance my profession.  I am involved as a donor and volunteer with many nonprofit organizations.  I am deeply devoted to the nonprofit for which I raise money.  With that said, the initial findings do not surprise me. What did surprise me were the huge, shocking numbers behind the study.

The number of nonprofit organizations has steadily increased over the last 10 years. As federal deficit woes and public sector greed continues, the need for nonprofits is going to increase. With that will be a need for a true understanding of philanthropy, and how to recruit it.

Below are some actions that nonprofits, professionals and volunteers can take immediately to reserved the trends outlined in the study.

  1. Understand the Executive Director’s Role in Fundraising. The ED/CEO must have a true, up-to-date understanding about philanthropy, the process, and the philosophy. Go to your local Association of Fundraising Professionals (www.afpnet.org) to seek low cost professional education resources.
  2. Go for the CFRE. This credential, Certified Fundraising Executive, is the only standard to verify that a development professional has met the criteria and continually meets the criteria of a qualified fundraiser (see www.CFRE.org). If you are a development professional, work toward earning and maintaining this standard. If you are a hiring manager or Executive Director or Board Member make sure you give first priorities to CFRE candidates.
  3. Provide an Environment for Learning – Smaller organizations can get a huge benefit from hiring the right candidate with less skills as long as they provide for professional development via a professional organization or certificate program (located at many colleges and universities).
  4. Embrace the term, “Development is not a Department” – The development director is the operations manager of the development program, however, it is the executive team, the line staff and the volunteers that help to connect prospective donors to the organization.

I would love to hear other professionals’ insights about ways to combat this trend. This is an issue that is not going away, so let’s all dig in and make this profession successful. Our economy is counting on it!

Impact vs. Super PAC

Enough is enough!  As a nonprofit professional dedicated to building successful, sustainable organizations via philanthropy, I hear the comments all too often.  I hear that donors want their donations to create positive impact.  I hear that benefactors don’t want their money to dump into black holes.  I hear that accountability, care and intention must be adhered to.  And, I hear that outcomes and changes in society must be acheived with philanthropic dollars.

But why doesn’t this standard also apply to the uber-rich? Or for the private sector?  Super PAC money might be powerful enough to elect the next president, but really, what outcome will be achieved?  Who will be accountable? And, what positive impact will be realized?

The nonprofit sector bridges the gap between the private and the public sector.  Better said, nonprofits do what the private sector won’t (because they won’t make a margin) and the governament can’t (because they don’t have the funding).

As the economy continues to struggle, and government funding continues to shrink, the nonprofit sector is increasing.  Super PAC donors – please look to this sector.  Your donations will make an impact.  You will create jobs, keep people healthy, teach children to reach and care for our elderly.

Super PAC donors – make an impact today and support a nonprofit organization.